Comments on: Is the 15th Explosion Necessary? http://thelostjacket.com/branding/15th-explosion Community, Creativity and Marketing Wed, 07 Dec 2011 00:05:54 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Tyler Hayes http://thelostjacket.com/branding/15th-explosion/comment-page-1#comment-3544 Tyler Hayes Thu, 02 Jul 2009 21:36:33 +0000 http://thelostjacket.com/?p=2455#comment-3544 You know, I hear 67% of statistics are just made up on the spot. Shame on you, Stuart. You know, I hear 67% of statistics are just made up on the spot. Shame on you, Stuart.

]]> By: Tyler Hayes http://thelostjacket.com/branding/15th-explosion/comment-page-1#comment-2866 Tyler Hayes Thu, 02 Jul 2009 18:36:33 +0000 http://thelostjacket.com/?p=2455#comment-2866 You know, I hear 67% of statistics are just made up on the spot. Shame on you, Stuart. You know, I hear 67% of statistics are just made up on the spot. Shame on you, Stuart.

]]> By: Tyler Hayes http://thelostjacket.com/branding/15th-explosion/comment-page-1#comment-2573 Tyler Hayes Thu, 02 Jul 2009 17:36:33 +0000 http://thelostjacket.com/?p=2455#comment-2573 You know, I hear 67% of statistics are just made up on the spot. Shame on you, Stuart. You know, I hear 67% of statistics are just made up on the spot. Shame on you, Stuart.

]]> By: Tyler Hayes http://thelostjacket.com/branding/15th-explosion/comment-page-1#comment-1643 Tyler Hayes Thu, 02 Jul 2009 14:36:33 +0000 http://thelostjacket.com/?p=2455#comment-1643 You know, I hear 67% of statistics are just made up on the spot. Shame on you, Stuart. You know, I hear 67% of statistics are just made up on the spot. Shame on you, Stuart.

]]> By: TrafficBlogger http://thelostjacket.com/branding/15th-explosion/comment-page-1#comment-1622 TrafficBlogger Tue, 30 Jun 2009 23:15:14 +0000 http://thelostjacket.com/?p=2455#comment-1622 Good post. I think many of us have a problem with giving up on an idea right before we actually start seeing results from it. And there is the problem of always jumping to the newest idea before finishing work on old plans. Following though is important. Good post. I think many of us have a problem with giving up on an idea right before we actually start seeing results from it. And there is the problem of always jumping to the newest idea before finishing work on old plans. Following though is important.

]]> By: Seth Hosko http://thelostjacket.com/branding/15th-explosion/comment-page-1#comment-1614 Seth Hosko Tue, 30 Jun 2009 15:28:33 +0000 http://thelostjacket.com/?p=2455#comment-1614 Do what you love, and stick to it. Don't get greedy. Even entrepreneurs suffer from this, and jump from new idea to new idea without following through on the first one. <br><br>I would think that one of the most interesting questions would be how traditional and non-traditional agenices are dealing with scope-creep as they ever position themselves in a rapidly changing industry. Are we digital? Broadcast? Design? Should we do social media? Is our position now relevent, will it be so in the near future, and what do we do to continue to be relevent? I'm guessing PR firms are definitely asking these questions now. How do they continue to be relevent without suffering from mediocrity enducing scope creep? Do what you love, and stick to it. Don't get greedy. Even entrepreneurs suffer from this, and jump from new idea to new idea without following through on the first one.

I would think that one of the most interesting questions would be how traditional and non-traditional agenices are dealing with scope-creep as they ever position themselves in a rapidly changing industry. Are we digital? Broadcast? Design? Should we do social media? Is our position now relevent, will it be so in the near future, and what do we do to continue to be relevent? I'm guessing PR firms are definitely asking these questions now. How do they continue to be relevent without suffering from mediocrity enducing scope creep?

]]> By: Matthew http://thelostjacket.com/branding/15th-explosion/comment-page-1#comment-1613 Matthew Tue, 30 Jun 2009 15:20:27 +0000 http://thelostjacket.com/?p=2455#comment-1613 Great stuff Stuart - I think the common thread and common flaw amongst many companies is this idea that they have to have their hand in everything - they distribute their attention so vastly, trying to encompass everything, that they lose track of their purpose - forgetting what the do best. <br><br>You said it best. Do what you do and cut out the excess. You don't have to standardize your product or service, specialize and cater to your target market. It's important to remember that EVERYONE doesn't have to love you and everything you do. Great stuff Stuart – I think the common thread and common flaw amongst many companies is this idea that they have to have their hand in everything – they distribute their attention so vastly, trying to encompass everything, that they lose track of their purpose – forgetting what the do best.

You said it best. Do what you do and cut out the excess. You don't have to standardize your product or service, specialize and cater to your target market. It's important to remember that EVERYONE doesn't have to love you and everything you do.

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