Comments on: Building and Measuring Cool http://thelostjacket.com/branding/building-cool Community, Creativity and Marketing Tue, 10 Aug 2010 21:06:46 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: uberVU - social comments http://thelostjacket.com/branding/building-cool/comment-page-1#comment-3347 uberVU - social comments Wed, 03 Feb 2010 06:24:39 +0000 http://thelostjacket.com/?p=5678#comment-3347 <strong>Social comments and analytics for this post...</strong> This post was mentioned on Twitter by STUARTFOSTER: Building and Measuring Cool http://bit.ly/axA7Om... Social comments and analytics for this post…

This post was mentioned on Twitter by STUARTFOSTER: Building and Measuring Cool http://bit.ly/axA7Om...

]]> By: Interesting Mashups of Twitter and Sports by Jason Peck http://thelostjacket.com/branding/building-cool/comment-page-1#comment-3346 Interesting Mashups of Twitter and Sports by Jason Peck Wed, 03 Feb 2010 03:47:56 +0000 http://thelostjacket.com/?p=5678#comment-3346 [...] one comes from Mullen and Radian6, a reputation monitoring SAAS company. According to The Lost Jacket, Mullen approached Radian6 with an idea- leverage the power of social media for one of the biggest [...] [...] one comes from Mullen and Radian6, a reputation monitoring SAAS company. According to The Lost Jacket, Mullen approached Radian6 with an idea- leverage the power of social media for one of the biggest [...]

]]> By: JasonPeck http://thelostjacket.com/branding/building-cool/comment-page-1#comment-3355 JasonPeck Wed, 03 Feb 2010 01:06:27 +0000 http://thelostjacket.com/?p=5678#comment-3355 This is going to be awesome. Great stuff! This is going to be awesome. Great stuff!

]]> By: Justin Kownacki http://thelostjacket.com/branding/building-cool/comment-page-1#comment-3354 Justin Kownacki Tue, 02 Feb 2010 21:33:09 +0000 http://thelostjacket.com/?p=5678#comment-3354 Such chicanery probably isn't worth worrying about until the campaign reaches a critical mass of relevance worth protecting. In which case, as my former boss would say, "That's a good problem." Such chicanery probably isn't worth worrying about until the campaign reaches a critical mass of relevance worth protecting. In which case, as my former boss would say, “That's a good problem.”

]]> By: Stuart Foster http://thelostjacket.com/branding/building-cool/comment-page-1#comment-3353 Stuart Foster Tue, 02 Feb 2010 21:27:50 +0000 http://thelostjacket.com/?p=5678#comment-3353 Interesting thought Justin. We will have certain safeguards in place to ensure that no "absolutely obvious" gaming will be taking place, but I'm not sure if savvy brands could circumvent this.<br><br>I'll raise the issue for sure...but we're basically just excited to plug it in and see it work :). Interesting thought Justin. We will have certain safeguards in place to ensure that no “absolutely obvious” gaming will be taking place, but I'm not sure if savvy brands could circumvent this.

I'll raise the issue for sure…but we're basically just excited to plug it in and see it work :) .

]]> By: Justin Kownacki http://thelostjacket.com/branding/building-cool/comment-page-1#comment-3352 Justin Kownacki Tue, 02 Feb 2010 21:17:19 +0000 http://thelostjacket.com/?p=5678#comment-3352 Seems like an interesting idea. I'd be curious to know how easily the brands themselves can impact the voting, or -- if this gets as much national buzz as it could -- whether brands will start "pre-gaming" for such an event in the future.<br><br>Welcome to the Super Bowl of Perception! Seems like an interesting idea. I'd be curious to know how easily the brands themselves can impact the voting, or — if this gets as much national buzz as it could — whether brands will start “pre-gaming” for such an event in the future.

Welcome to the Super Bowl of Perception!

]]> By: JasonPeck http://thelostjacket.com/branding/building-cool/comment-page-1#comment-3345 JasonPeck Tue, 02 Feb 2010 20:06:27 +0000 http://thelostjacket.com/?p=5678#comment-3345 This is going to be awesome. Great stuff! This is going to be awesome. Great stuff!

]]> By: Justin Kownacki http://thelostjacket.com/branding/building-cool/comment-page-1#comment-3344 Justin Kownacki Tue, 02 Feb 2010 16:33:09 +0000 http://thelostjacket.com/?p=5678#comment-3344 Such chicanery probably isn't worth worrying about until the campaign reaches a critical mass of relevance worth protecting. In which case, as my former boss would say, "That's a good problem." Such chicanery probably isn't worth worrying about until the campaign reaches a critical mass of relevance worth protecting. In which case, as my former boss would say, “That's a good problem.”

]]> By: Stuart Foster http://thelostjacket.com/branding/building-cool/comment-page-1#comment-3343 Stuart Foster Tue, 02 Feb 2010 16:27:50 +0000 http://thelostjacket.com/?p=5678#comment-3343 Interesting thought Justin. We will have certain safeguards in place to ensure that no "absolutely obvious" gaming will be taking place, but I'm not sure if savvy brands could circumvent this.<br><br>I'll raise the issue for sure...but we're basically just excited to plug it in and see it work :). Interesting thought Justin. We will have certain safeguards in place to ensure that no “absolutely obvious” gaming will be taking place, but I'm not sure if savvy brands could circumvent this.

I'll raise the issue for sure…but we're basically just excited to plug it in and see it work :) .

]]> By: Justin Kownacki http://thelostjacket.com/branding/building-cool/comment-page-1#comment-3342 Justin Kownacki Tue, 02 Feb 2010 16:17:19 +0000 http://thelostjacket.com/?p=5678#comment-3342 Seems like an interesting idea. I'd be curious to know how easily the brands themselves can impact the voting, or -- if this gets as much national buzz as it could -- whether brands will start "pre-gaming" for such an event in the future.<br><br>Welcome to the Super Bowl of Perception! Seems like an interesting idea. I'd be curious to know how easily the brands themselves can impact the voting, or — if this gets as much national buzz as it could — whether brands will start “pre-gaming” for such an event in the future.

Welcome to the Super Bowl of Perception!

]]>