This weekend, I was pleasantly surprised when I received my order of complimentary VistaPrint business cards. However, it was not the cards that I was most excited about. It was the holder. See I have been carrying around a Starbucks "Sugar-Free Chewing Gum" container as my business card holder for the last 3 months. While my cards did tend to have a minty fresh smell to them, it didn't do me a lot of favors in the "Please take me seriously." category.
Thankfully, VistaPrint stepped up to the plate and delivered (within 1 day) a set of new business cards. I'm very happy with the cards (they look and feel fantastic) and have been showing off my card holder regularly to anyone that will pay attention to me.
How did it happen? Twitter of course. I was making fun of myself for having a "scrubbish" card holder when Jeff Esposito the Public Relations Manager for VistaPrint decided to step up and deliver a complementary set of business cards and business card holders. So thank you very much to Jeff and VistaPrint.
While thumbing through my cards and thinking about all the times I've thrown down the Starbucks case and exchanged cards I came to this conclusion: Image only matters to people who don't have their own. In essence, if you treated me like garbage because I opened up a makeshift case then you probably weren't worth the time to talk to anyway.
One of the key seperators between great marketers and those that fail? Ability to find new talent and then the allow it to grow/prosper. You constantly need new ideas, methods, and diversions to make sure that you are doing the best thing possible. Marketers are like sharks; if we stop swimming we drown.
This is why I always make an effort to allow new voices to be heard at The Lost Jacket. I want to hear what new people have to say and why they think what they do. Only through that kind of exposure can I learn new things effectively (and I'm assuming the same works for you). It keeps the ideas discussed here fresh and never allows for complacency.
So what do I want to accomplish with this post? I want to hear your voices. Introduce yourself, say hi, delurk! I want to connect and learn something from you.
(Disclosure: Affiliate Links in Post)
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tagged as complementary vistaprint, marketing progress, new voices, push the envelope, scrub, vistaprint, vistaprint deal, vistaprint free
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