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Why you can't "Win" at Twitter

by Stuart Foster on November 12, 2008

As Twitter becomes more and more widely accepted an influx of spammers will inevitably follow. I only joined twitter about 6 months ago...I only started taking it seriously about 2 months ago on the advice of Daniel Honigman who works closely with "Colonel Tribune" and has found a great deal of success in growing the Chicago Tribune's web presence (Dan is @dan360man on Twitter).

I found out later I joined at a very interesting time in Twitter's life span...the fail whale was gone, twitter was continuing to improve it's functionality and usefulness immensely and I attended a Social Media Conference . It was there (at the conference) that I first used Twitter seriously (read in a business sense). The conference was "The New Marketing Summit" hosted by Chris Brogan and Crosstech Media. (If you haven't heard of that company and Chris...well you should have I'll leave it at that) There I saw the value of live tweeting and communicating an network building with twitter at a live event. Fortunately I had been turned on to Tweetdeck by this point and didn't want to shoot myself (Twitter can be kind of a firehose icon smile Why you cant Win at Twitter )

As time as gone on Twitter has become invaluable to my work at my current job and for my own personal development (this blog is a great example). The main thing I have learned I am going to pass on to you though: Don't add people ad nauseum...and if you do, you damn well have something interesting to say. I don't really care if you post about nonsense...as long as you are interesting, thoughtful, and reply in a timely manner.

Twitter is all about communication...not about how many followers you have or people that you are following. I'd rather have two people that actually respond to me with useful information when I ask a question then 1,000 silent followers. Twitter is only as good as you make it, you just have to understand how you want to use it.

In conclusion...follow me on Twitter if you want: @stuartfoster . But don't expect a follow back unless you have something worthwhile to offer me...even if that thing you are offering is something you are selling icon smile Why you cant Win at Twitter

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Very nice post on Twitter. It is a little bit odd at first understanding where the value might come from, especially if you are an internet marketer.

I agree that is it not in the number of followers, it's the connection made with people of like interest. You can provide a little more of the human side and a little marketing in between, and connections can be made that reap benefits for years to come.

Some of the best customers, viewers, visitors and friends can come from Twitter, all you have to do is say hello to someone and take it from there.

Thanks,
Mike
@mikewitt

Very nice post on Twitter. It is a little bit odd at first understanding where the value might come from, especially if you are an internet marketer.

I agree that is it not in the number of followers, it's the connection made with people of like interest. You can provide a little more of the human side and a little marketing in between, and connections can be made that reap benefits for years to come.

Some of the best customers, viewers, visitors and friends can come from Twitter, all you have to do is say hello to someone and take it from there.

Thanks,
Mike
@mikewitt

Very nice post on Twitter. It is a little bit odd at first understanding where the value might come from, especially if you are an internet marketer.

I agree that is it not in the number of followers, it's the connection made with people of like interest. You can provide a little more of the human side and a little marketing in between, and connections can be made that reap benefits for years to come.

Some of the best customers, viewers, visitors and friends can come from Twitter, all you have to do is say hello to someone and take it from there.

Thanks,
Mike
@mikewitt

Very nice post on Twitter. It is a little bit odd at first understanding where the value might come from, especially if you are an internet marketer.

I agree that is it not in the number of followers, it's the connection made with people of like interest. You can provide a little more of the human side and a little marketing in between, and connections can be made that reap benefits for years to come.

Some of the best customers, viewers, visitors and friends can come from Twitter, all you have to do is say hello to someone and take it from there.

Thanks,
Mike
@mikewitt

I love twitter, but I still can't see a reason to market with it other than designers or bloggers for updating. I am an evangelist for racy.com and I tweet @racy_rick .

I see a lot of other tweets and I fail to recognize anything really interesting unless you know a lot about that person anyway. Tweets are so damn specific and non-sequitor that I spend very little time reading others and don't, personally, have any interest to track down people to monitor.

I like to tweet interesting things about our store and anecdotal things.

Interesting article. I have been thinking about this for a while. If you want a really cool tool to help eliminate spammers then you should check this out http://twerpscan.com/ . BTW I'm following you now!

I agree with you... it is not about follower count. Sure it may stroke ones ego to see so many people listed as followers, but I can not count the times when I heave posted a question and received no response. Oh well...

For me, I enjoy twitter as a learning platform, and just enjoy what others are up to. If I can I try to reply every so often to a particular thread, comment or question... and if I can help someone I will. I have met some great new friends on twitter, and not for twitter and just following, I would have never have met them.

At the end of the day, people use twitter for how they want to use it, and there are thousands of people, and probably just as many reasons. I use Tweetdeck to really keep up with those that are friends or that always post interesting information that I want to keep up with.

Enjoyed the post!

- Doc

Nicely done! Even though lots of people have been explaining this to Twitter newcomers, there are so many every day that it bears repeating. You did it gracefully, concisely, and in a helpful way. /salute/

What I've learned about Twitter is that people are using it for all sorts of different reasons. Some of those reasons I agree with more than others. :)

Anyone who's interested in what I have to say, I think it's only good manners to return the favour and be open to what they say in turn.

Of course that means I need to watch out for the spammers who really have nothing to say... but say it a lot. :-/

Glad to have inspired you to join, Stu. Twitter's lucky to have you.

I completely agree with you. When I first began using Twitter several months ago, I did tend to reciprocate follows (provided the new followers weren't clearly spammers). Now though, I am a bit more choosy. I have even removed several people from my following list recently who hadn't tweeted anything for some time.

When I get a new follower I tend to look closely at their tweet history and the URL included in their bio. If those things aren't of particular interest to me or have nothing to do with what I do for a living, I usually don't follow them. If, however, they reply to some of my tweets with useful information fairly regularly and make an effort to interact with me, I often take a second look and ultimately wind up following them.

Interesting perspective Stuart. And I agree with the no respondes thing. I have over 200 followers yet when I ask a generic question it falls on deaf ears.